What is a buyer persona (or marketing avatar)?
Your buyer persona / marketing avatar is a way of defining your ideal buyer. Use this template for many buyer personas.
Free editable download with example
Use this free template to identify, build, create, and define your buyer persona and your marketing avatar.
Editable Powerpoint/Google Slide Template
Print out this double sided template, fill it out and keep it handy. This template is a simplified version based on David Meerman Scott's work and Hubspot's templates.
Marketing professionals, consultants, advisors, business owners, speakers, trainers, entrepreneurs, and corporate executives in over 95 countries use the free marketing templates from Bluewire Media.
The Buyer Persona Template is free and licensed under Creative Commons License, Attribution 3.0. This means you may edit or build upon the work and even use it commercially, but you must give the original author proper attribution. Thank you!
The requested attribution is a link to this Buyer Persona Template
page at https://www.bluewiremedia.com.au/buyer-persona-template
Adam Franklin is the bestselling author of Web Marketing That Works. He is an international social media speaker and CEO of Bluewire Media.
His blog was Australia’s #1 Business Blog and his podcast was #9 on the top marketing podcasts in Entrepreneur magazine. His work has featured in Forbes, Entrepreneur, The Australian, Sydney Morning Herald, Huffington Post and iTunes.
He's known for his popular marketing templates which have been used by hundreds of thousands of businesses worldwide and his weekly ‘Bluewire News’ email goes out to over 33,303 readers.
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